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ABOUT USHAIRCARESKINCARESPECIALSPST HIRE USEVENT STYLINGPHOTOGRAPHY

PLATINUM STUDIO.SUITES STUDIO.PLATINUM

 

 

 

Salon Owner .  Co-Owner of Salon Platinum  . 1996 - Present

         Behind the Chair .  Styling in OC for 25+ years  . 1982 - Present

                     Lead, International Artistic Educator .  Travel to Industry Events demonstrating Alterna Haircare Collections  . 2004 - Present       

 EDUCATION . TRAINING . PRO BACKGROUND

Jeff Wacker
Jeff Wacker is a senior member of Alterna’s Creative Team with over 24 years of experience in the beauty industry under his belt. He is the owner and Artistic Director of Salon Platinum, a 25 chair award winning salon and photo studio located in Orange County, California. Wacker has worked hands on with many of the industry’s top educators and stylists. As a Certified Master Colorist, his work has been published in numerous consumer and trade magazines. After years of nationally educating for various hair care lines, this award winning stylist now travels across the country performing for sold out audiences with Alterna as an International Platform Artist.
 

2008

Alterna Haircare Company  

International Creative Team member, Leader -

liason to Michael Shaun Corby 2008

 

Alterna/Maly's Boat show, Long Beach May, 2008

New Collection

 

International Creative Team, 2008

3- day Training, Train-the-Trainer, New Collection:Photo Finish, Jan '08

 

Altrena "Look Book" photo shoot, @ Century Park West, LA

w/ Michael Shaun Corby

 

2007

Alterna training, Dec 2007, Santa Monica, CA

 

International Creative Team member, Leader -

liason to Michael Shaun Corby 2007

 

Training for the Newest Alterna Collection "Photo Finish",

Los Angeles, Sept 2007

 

2006

Alterna Haircare Company 

Lead International Creative Team member, 2006

 

International Creative Team, 2006

3- day Training, New Collection:

 The Reflection Series~ July 2006, Las Vegas NV

 

National Artistic Educator

Alterna Creative Group, Team member

 

3-day "Train-the-Trainer Event" February 2006, Hollywood CA

 

2004-2005

 

Training

 w/ Michael Shaun Corby, Alterna Global Director

 

California Dreaming Collection, Sep 2005

Up-Styling, Certification, Long Beach, May 2005

The Phoenix Collection, 2004

 

New Alterna Haircare products testing/surveys, 2004-2006

 

 

 

 

2003-2004

Alterna Regional Educator: Traveled to salons throughout Southern California teaching Product knowledge and Alterna Straightening classes.   

  

 

2003

Alterna Straightening System, Certification

Platinum Level, Certification

Gold Level, Certification

Silver Level , Certification


Specializations

 

Yuko Straightening Systems, Certification 2002

 

Euro Hair/Balmain Paris hair extensions, 2001

 


 


 

EVENTS.EDUCATION at Sea

Alterna/Maly's Boat show,

New Collection`Long Beach May, 2008

Success Through Action, Beauty Industry Event, Carnival Cruise, Baja Mex 2007

Salon Platinum, Symposium at Sea, Carnival cruise, Mexican Riviera 2001

Supernatural Salon Success, Princess Cruise, S. Caribbean 2000

AWARD SHOWS & SPECIAL EVENTS

NAHA 19 Awards Gala Event show, Las Vegas 2008

 

8th Annual Stylist Choice Awards, Orlando, FL 2008

Platinum Medical Spa, Grand Opening '08

 

The Taste 4 Aliso Niguel, '08

 

 

6th Annual Stylist Choice Awards, Orlando, FL 2006

 [Videos]

 

Beautiful show, Noah Hatton & Redken, Los Angeles 2006

 

NAHA 17 Awards Gala Event show, Las Vegas 2006

 

Maly's/L'Oreal dinner, Ritz-Carlton 2005

 

Maly's CABO trip  winner! 2005

 

Maly's Power Breakfasts 2005

 


 

On-going Education Haircare Lines '97-'07

 

GHD In-Salon Demo: PK and Flat iron techniques, 2008

 

GHD In-Salon Demo: PK and Flat iron techniques, 2007

 

Paul Mitchell Classes - Golden Opportunities - 2006

with Herman Colt @ Salon Platinum

In-Salon: PK, color theory, styling, perming & Cutting Courses:

Abba, Paul Mitchell, Schwarzkopf, TIGI, America Crew, Lanza, Kadus, Redken, Big Sexy



 

Redken Haircare Training

 

Sessions Skills & Photo W/ Noah Hatton @ the Redken Exchange, NYC '07

 

Platform Artistry at The Redken Exchange, NY  2004

Everything included Goes West, T.R.E., Las Vegas 2002

Design & Color at The Redken Exchange, NY 2001

 

Redken Specialist Program

Redken Master Specialist, Certification, 2001

Redken Specialist, Certification 2001

 



 

 PAST CERTIFICATIONS & TRAINING

 

Rancho Santiago Barbering Apprenticeship Program

     Trained apprentices in salon to become barbers, 1999

 

Redken

     Color Fusion Intro, Hands-on course, 1999

 

Lanza Haircare

    Silver Educator, Certification, 1999

 

American Crew

American Crew Academy, CO

Master Series, Method 1, 1999

Contemporary/Editorial, Method 3, 1999

                                                                                                          

Paul Mitchell

     Up do class, 1998

     Holiday Styles, 1997

 

Tigi Haircare

     Ambassador Program, Course 1, 1998

     On the Edge, Training, 1997

     Raw, Training, 1997

     Back to Basics, Training, 1996

 

HQ for MEN

     Educated and Trained on hairpieces for men, 1994

 

Trevor Sorbie Hairshow

     Assisted Trevor Sorbie backstage, 1989

 

Framesi Haircare

Forsythe Distribution, Chatsworth

     Certified Master Colorist/Educator, 1989-1992

Traveled to salons in CA teaching  Framesi, Paul Mitchell,

Color theory & application.

 

ANNUAL SHOWS/FORUMS/SYMPOSIUMS

 

ABS, Chicago '08

Premiere Orlando '06/'08

Maly's Forums 1998, 2001, 2002, 2004, 2005

A Paul Mitchell Signature Gathering, Las Vegas  2003

Redken Symposium, Las Vegas 1999, 2001

Schwartzkopf Hair/Fashion Show Long beach, 1998

Cosmoprof, Las Vegas NV 2004, 2006

ICE, San Diego 1998

ISSE, IBS, Long Beach 1985-2008

Queen Mary fashion show, Long Beach

 

 

Past Salon Experience

The West End - Independent Contractor 1992-1996

Illusions Unlimited - Commissioned Stylist 1988-1991

Timothy Patrick's Salon a.k.a. The Magic Razor -

Receptionist, Apprentice, Commissioned Stylist  1982-1988


Board of Cosmetology Licensed Barber.. 1984-Present

 



AFFILIATIONS

Paul Mitchell Platinum Salon

Redken 5th Avenue Club

TIGI

 

Active in the

Board of Barbering and Cosmetology Apprenticeship Program:

Train newly graduated stylists in the chair for a career in the salon

Other Education

Photography courses, Saddleback College

Other

Owner/ Mobile DJ Laser Sound Productions 1992-Present

Events include: fashion shows, parties, weddings, charity events  

        

Wedding Photography ~ 1989-1992

 

Creator & MC for Jeff & Joe's Hair Extravaganza, 1984

 



 

 

 

CELEBRITY . MODEL STYLINGS . ENTERTAINMENT . MUSICIAN

PHOTOSHOOTS . FASHION SHOWS . EVENTS

2008

 

Photo shoot/Print

magazine

Photo shoot, May '08

COVER

 

TV show Oxygen Network

Series 4 Model "VIP Callbacks", photo shoot, Los Angeles

Janice Dickenson Agency models

 

Fashion show

LA Fashion Week

Fashion Show

@ the Rumba Room, UCW, LA '08

 

Fashion show

Sue Wong, Designer Fall 2008 Collection" Opulent Restraint"

1920's Masquerade party

@

Sue Wong's home, The Cedars, in Los Feliz, CA

 

 

Fashion show

Rebellion is Sweet

for Evey Clothing & Accessories, website launch

www.everyclothing.com

@ The Bungalow Club, Hollywood,CA

 

2007

Fashion show

LA Fashion Week

Fashion Walk-off 2

DBLA Clothing Launch, Fashion show, Oct '07

@ Club Cabana, Hollywood,CA

Hosted by Justin Kredible and Siri Garber

 

 

Fashion show

LA Fashion Week

StlyeZonetv.com

Bikinis and Pomtinis

fashion show/website re-launch Event

@ Glow, Marriott Marina Del Rey,CA

www.stylezonetv.com

 

Photo shoot/Print

magazine

Photo shoot,  Fall 2007 #8

10 page layout of hair.

"Into the Wild" layout,

Hair credits

ONLINE LOOK BOOK

 

Photo shoot/Print?

Magazine

Photo shoot,  2007

 

TV show Oxygen Network

Series 3 (model call backs)

the Janice Dickenson Agency models

Los Angeles

 

Fashion show

sponsored by

Sue Wong, Designer Fall Collection

Main Stage, Smashbox Studios, Los Angeles

Interview for Fashion Television

Videos

 

Photo shoot/Print

magazine

spring issue COVER

and 3 layouts w/Hair credits

 

Photo shoot/Print

magazine

Photo Layout, Sweet Little Things, Spring 2007

ONLINE LOOK BOOK

Videos

 

Photo shoot/Print

magazine

Cover & layout, In Bloom, Spring 2007

ONLINE LOOK BOOK

Videos

 

Photo shoot/Print

magazine

Photo Layout, Highway of Dreams, Spring issue

ONLINE LOOK BOOK

Videos

 

Photo shoot/Print

Hair styling Photo shoot 

for Fashion Designer

Summer Collection, Los Angeles

for Alterna

 

2006

Fashion show

MAGGIE BARRY

Hair styling photo shoot

Collections: Liquid and OC Barbie @ the

Salon Platinum 10 Year Anniversary Celebration EVENT Fundraiser for Wigs for Kids

The show behind the scene

 

TV show Oxygen Network

Series 1 (Christmas w/ the Dickinson/cards)

Janice Dickenson Agency models

Idyllwyle

The show behind the scene

Videos

 

TV show Oxygen Network

Series 2 (model call backs)

the Janice Dickenson Agency models

Los Angeles

The show behind the scene

 

Fashion show

Fashion Walk-Off

Lesea Amoore Super model/author, Brittany Americas Next Top Model, Stina from Janice Dickenson Modeling Agency TV show, Kimbery Caldwell, American Idol 2

 Submerged Art Gallery, Los Angeles

The show behind the scenes

www.fashionwalkoff.com

Video from "Young Hollywood" -brief interview by Leesa Amoore.

 

Fashion show

MAGGIE BARRY

Celebrity Hair styling

for David C. Lee Photographer

 Model/Runway styling, session work 6/06

photos seen in FLAUNT magazine

worked on Top Models from Janice Dickenson Modeling Agency TV show

Basque, Los Angeles

The show behind the scenes

 

Fashion show

Joe's Jeans & Alexandra Lozov

Celebrity Hair styling

for David C. Lee Photographer

 Model/Runway styling, session work 5/06

worked on Brittany Brower Americas Next Top Model

Basque, Los Angeles

The show behind the scenes

 

Fashion show

Celebrity Hair styling

for David C. Lee Photographer

Model/Runway styling, session work 5/06

photos seen in TDINK magazine

Blu Cantrell, singer & Julia Beynon, Project Runway Model and models from Naus and  the "Janice Dickenson Agency", TV show

Basque, Los Angeles

The show behind the scenes

 

Fashion Photo Shoot/Print

Celebrity Hair styling

for David C. Lee Photographer

Bai Ling, Actress/Model, session work 2/06

Los Angeles

 

TDINK Magazine COVER '06

http://www.tdink.com

http://www.tdink.com/article.php?articleid=209&page_num=8

 

FLAUNT Magazine '06

http://www.flaunt.com

TDINK Magazine '06

http://www.tdink.com

 

 

Fashion Show

On Q Live, Q Television Network,

 Model/runway styling, session work

behind the scenes

 

Fashion Show

Sewdown Fall 2006

Model/runway Styling, session work 

in Conjunction with Alterna Haircare & Michael Shaun Corby

 

 

 

TDINK/St. Jude, Celebrity Fundraiser

Celebrity hair styling

for David C. Lee Photographer

  Pre-Photo touch-up for Mimi Rogers, Kelly Hu Actresses

at

 

Attended the J'aime Pressly Spring 2006 Collection, Main Stage, Los Angeles, CA at


2005

Participated in

Salon Platinum CUT-A-THON 2005

Fundraiser for Katrina Relief

Alterna Photo Shoot w/ Michael Shaun Corby, Alterna Global Director  New product packaging  Sep 2005 shot @ Alterna, Beverly Hills

Fashion Show

Sewdown Fall 2005

Fashion show Model/runway Styling, session work 

 

 


Alterna Photo Shoot w/ Michael Shaun Corby, Alterna Global Director, session work  Nov 2004 shot @ Studio Platinum

Alterna PK DVD, w/ Michael Shaun Corby, Global Director for Alterna, session work .Aug 2004  filmed @ Salon Platinum

Process Magazine Mar/Apr 2002

RX for Chronic Color Problems - Photo image pg 45

 

Process Magazine Nov/Dec 2001 

 

Modern Salon Website Archive Article 2001

Work in Process Step by Step Make-over,

"Correct and Create"

 

Intra America "Celebrity Shoot" Aug/1999 Vol 30

 

Inspire Quarterly "Men"  Jun/1999 Vol 29

 

 



 

 ALTERNA SHOWS . STAGE PERFORMANCES

2008

San Diego, CA

Long beach, CA

Maly's hands-on, Las Vegas, NV

Premiere for Fanout Shears, Orlando, FL

Maly's, Hands-on San Jose, & Breakfast, Sacramento, CA

Ed Wyse, Spokane, WA

Marshalls Evolutions, Bloomington, MI

Maly's, Phoenix, AZ

Marshalls Expressions, Oakbrooke, IL

ABS for Fanout Shears & Alterna, Chicago, IL

Maly's breakfast/Hands On, Willow Creek, CA

ISSE for Fanout Shears, Long Beach, CA

2007

Ambassador Event

Power point Demos, Vancouver, BC CANADA

 

Marshalls,  Des Moines, IA

 

Alterna Launch, COSTA RICA

 

Maly's Hands On, Costa Mesa, CA

 

Maly's Hands On, Pasadena, CA

 

Marshalls, Aurora IL

 

Maly's Forum Impact, Phoenix AZ

 

Maly's Forum Impact, Las Vegas, NV

Charles Pensone, OH

 

Allied Beauty Association

Toronto CANADA

ISSE Alterna Tech stage, Long Beach, CA

 

George Miller & Barristar

Educational speaking to students.

Buena Park, CA

 

2006

Maly's Forum Shear Art,The Reflection Series, San Jose, CA

 

Mid American Beauty Classic Columbus, OH

 

 

DePasqual Salon Systems,The Reflection Series, Saddlebrook NJ & Philadelphia, PA

 

 

Alterna Spectrum Event, Lincoln, NE

 

Premier Orlando, Orlando, FL

 

 

Alterna,In-salon Education, Hands-on Instruction @ , St.Louis Obispo, CA

 

Alterna, In-salon Education, Hands-on Instruction @ Bubbles salons, Alexandria, VA

 

Alterna, In-salon Education, Hands-on Instruction @ Essentials Salon & Day Spa and Escape Salon, Claremont, CA

 

Maly's Forum, Shear Art, Phoenix, AZ

 

 

Alterna, IBS Re-Launch,

Edmonton, CANADA

 

Maly's Forum, California Dream Collection, Salt Lake City, UT

The Event, California Dream Collection  Wilmington, OH

 

 

Alterna, In-salon Education, Hands-on Instruction @ Images Salon, Corona Del Mar, CA

 

 ISSE, California Dream Collection, Long Beach, CA

 

A.F.E, California Dream Collection,

@ Cobbs Comedy Club, San Francisco & Sacramento, CA


2005

Alterna Boat Show, Newport Beach, CA

Alterna In-Salon Education, Westlake Village, CA

A.F.E., Maly's Forum, California Dreaming Collection, Long Beach, CA  

A.F.E., Maly's Forum, California Dreaming Collection, Portland, OR  

A.F.E., Maly's Forum, California Dreaming Collection, San Jose, CA 

A.F.E., Maly's Forum, Phoenix Collection,  Phoenix, AZ


2004

Alterna A.F.E., Premiere Birmingham, Phoenix Collection, Birmingham, AL

Alterna A.F.E., Fashion Focus Event,

The Edge, Phoenix Collection, Savannah, GA

Alterna, AFE. Midwest Beauty Show, Chicago, Il

Alterna AFE, Malys' Forum, Phoenix Collection, San Jose, CA 

Alterna Boat Show, Newport Beach, CA

 


 AWARDS & RECOGNITION

 Redken Road to NAHA/Metro Color Contest, First place winner, 2001

 

other various Beauty show Event - medals.


 ARTICLES . WRITE UPS . CREDITS

 

2008

 

2007

Hair's How Magazine

2 page interview

 

Interview for Fashion Television

Videos

 

magazine

Photo credit,  2007

 

magazine

Interview/Article

HEAD TRIP Top 5 Spring Hair Trends

ONLINE LOOK BOOK

 

Salon City Magazine

Media Artists Contributors "credit"

Jan/Feb 2007, Vol. 6/Iss. 6, Page 10

 

2006

www.fashionwalkoff.com

www.younghollywood.com

Video for "Young Hollywood" -brief interview by Leesa Amoore.

 

2005

September '05 pg. 73

[Testimonial/photo]

Write-up in Stylist

0106_Cover_OH.jpg (17746 bytes)

Publications/photo credits seen in/on:

Scarlet Crush, CD, 2002

L.A. Times, Orange County

 

WEB CREDITS/LINKS

FAN OUT

testimonial link

image credit link

 

 

 Sep/1999 Salon Article write-up

Valley Magazine, 1991



 

Website Designed  by Diane Wacker
Copyright © 1999 -2007 Salon Platinum. All rights reserved.
Revised: 06/25/08